PARRA

PARRA

By Parra

BY PARRA - FROM ARTIST TO LABEL FOUNDER

Pieter Janssen aka Piet Parra was already known as a Dutch graphic designer and illustrator from Amsterdam before the foundation of by Parra. Under the name Parra, Pieter created graphic works for posters, flyers as well as album and book covers. With his artwork the artist was able to make a name for himself worldwide. So collaborations with well-known companies were not long in coming. Piet Parra had already created designs for a number of Nike shoes before the founding of by Parra. Among them were highlights like the Air Max 1 'Cherrywood' and the Air Max 95 'The Running Man'. In 2005 Piet Parra designed the Nike SB Zoom FC, a sneaker dedicated to the skating team Fret Click, of which he himself was a member. Janssen is co-founder and creative head of the Rockwell Clothing brand, which was continued under the name By Parra from 2015.



BY PARRA - PIET PARRA AND NIKE

Piet Parra is no stranger to Nike. Even though the first model of his long-standing collaboration with Nike - the legendary "Amsterdam" Air Max 1 - was released in 2005, the collaboration between Nike SB and Parra had been a long time coming. The Dutch artist Parra has been a skateboarder through and through since 1988 and was sponsored as an amateur (Distro Flow) from the early 90s until the late 2000s. These years were formative, but did not offer him any great challenges. He devoted himself more and more to design and art. All his memories and influences from the golden era of skateboarding are reflected in his works. Since 2005 a successful partnership between Parra and Nike has developed. Piet Parra has been involved in some designs of the most popular Air Max models in the past. But even now the artist brings his sense of aesthetics to models like the Nike SB Dunk Low and SB Blazer Low. Parra also brings his unique style and sense of bold colors and offbeat humor to the design of Nike SB shoes.

BY PARRA - HIGH-QUALITY FASHION PIECES WITH UNMISTAKABLE, LIVELY DESIGN

The Dutch cult artist Pieter Parra is known worldwide for his surrealistic interpretation of Pop Art. Bright, vibrant colors, bold lettering and bizarre characters form the core of Parra's unique aesthetic. In 2001 the artist launched the label Rockwell By Parra, which has been continued as By Parra since 2015. The label creates high-quality fashion pieces with the unmistakable, lively designs of Pieter Parra. For the breathtaking tees and sweatshirts, first-class materials and screen printing techniques are used to transfer the unique graphics of the Amsterdam artist to the high demanded street fashion. The artist has attracted worldwide attention through his collaboration with renowned companies such as Nike, Zoo York and Stones Throw. Instead of placing full-page ads in glossy magazines, the Dutch label By Parra focuses on street promotion and equips befriended DJs and MCs with clothes, which of course also underlines the authenticity of the label. SNKS offers you a wide range of fancy By Parra products. Simply order your next By Parra hoodies and tees from home or on the road and have them delivered to your home.

By Parra at SNKS

At SNKS you can find the unique designs of Dutch Pop Art artist Pieter Parra and his label By Parra.

Order your next Street Fashion Pieces from By Parra in the SNKS online shop and pay for them via Alipay, Apple Pay, Google Pay, PayPal or credit card. We ship worldwide!

 

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By Parra

BY PARRA - FROM ARTIST TO LABEL FOUNDER

Pieter Janssen aka Piet Parra was already known as a Dutch graphic designer and illustrator from Amsterdam before the foundation of by Parra. Under the name Parra, Pieter created graphic works for posters, flyers as well as album and book covers. With his artwork the artist was able to make a name for himself worldwide. So collaborations with well-known companies were not long in coming. Piet Parra had already created designs for a number of Nike shoes before the founding of by Parra. Among them were highlights like the Air Max 1 'Cherrywood' and the Air Max 95 'The Running Man'. In 2005 Piet Parra designed the Nike SB Zoom FC, a sneaker dedicated to the skating team Fret Click, of which he himself was a member. Janssen is co-founder and creative head of the Rockwell Clothing brand, which was continued under the name By Parra from 2015.



BY PARRA - PIET PARRA AND NIKE

Piet Parra is no stranger to Nike. Even though the first model of his long-standing collaboration with Nike - the legendary "Amsterdam" Air Max 1 - was released in 2005, the collaboration between Nike SB and Parra had been a long time coming. The Dutch artist Parra has been a skateboarder through and through since 1988 and was sponsored as an amateur (Distro Flow) from the early 90s until the late 2000s. These years were formative, but did not offer him any great challenges. He devoted himself more and more to design and art. All his memories and influences from the golden era of skateboarding are reflected in his works. Since 2005 a successful partnership between Parra and Nike has developed. Piet Parra has been involved in some designs of the most popular Air Max models in the past. But even now the artist brings his sense of aesthetics to models like the Nike SB Dunk Low and SB Blazer Low. Parra also brings his unique style and sense of bold colors and offbeat humor to the design of Nike SB shoes.

BY PARRA - HIGH-QUALITY FASHION PIECES WITH UNMISTAKABLE, LIVELY DESIGN

The Dutch cult artist Pieter Parra is known worldwide for his surrealistic interpretation of Pop Art. Bright, vibrant colors, bold lettering and bizarre characters form the core of Parra's unique aesthetic. In 2001 the artist launched the label Rockwell By Parra, which has been continued as By Parra since 2015. The label creates high-quality fashion pieces with the unmistakable, lively designs of Pieter Parra. For the breathtaking tees and sweatshirts, first-class materials and screen printing techniques are used to transfer the unique graphics of the Amsterdam artist to the high demanded street fashion. The artist has attracted worldwide attention through his collaboration with renowned companies such as Nike, Zoo York and Stones Throw. Instead of placing full-page ads in glossy magazines, the Dutch label By Parra focuses on street promotion and equips befriended DJs and MCs with clothes, which of course also underlines the authenticity of the label. SNKS offers you a wide range of fancy By Parra products. Simply order your next By Parra hoodies and tees from home or on the road and have them delivered to your home.

By Parra at SNKS

At SNKS you can find the unique designs of Dutch Pop Art artist Pieter Parra and his label By Parra.

Order your next Street Fashion Pieces from By Parra in the SNKS online shop and pay for them via Alipay, Apple Pay, Google Pay, PayPal or credit card. We ship worldwide!

 

THE NIKE DUNK LOW ‘LOTTERY’ PACK

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