SPORTY & RICH - FROM PRINT MAGAZINE TO LIFESTYLE LABEL
Sporty & Rich is a NYC-based lifestyle label founded by Emily Oberg. Emily Oberg is the former Creative Leader of the KITH women's team and is also a fashion designer, consultant, editorial producer and social media influencer. Originally, Sporty & Rich was conceived as an annual print magazine. With a collection of images from the past and present that portrayed a life amidst beauty and fashion, the lifestyle magazine reported on design, love and creativity. But already in the days of the magazine, Emily had a vision in her mind to achieve greater things and thus create apparel and accessories that embody the represented motifs and beliefs of the print medium. That vision became reality and today the label offers a collection that goes with everything that concerns streetwear and fashion, while maintaining its simplicity and charm. Over time, Emily Obergs Sporty & Rich Label has intuitively and perhaps inevitably become a leading name in seductively understated women's fashion. As the name suggests, Sporty & Rich stands for a dynamic interpretation of wealth and sportiness.
SPORTY & RICH - FROM PRINT MAGAZINE TO LIFESTYLE LABEL
Sporty & Rich is a NYC-based lifestyle label founded by Emily Oberg. Emily Oberg is the former Creative Leader of the KITH women's team and is also a fashion designer, consultant, editorial producer and social media influencer. Originally, Sporty & Rich was conceived as an annual print magazine. With a collection of images from the past and present that portrayed a life amidst beauty and fashion, the lifestyle magazine reported on design, love and creativity. But already in the days of the magazine, Emily had a vision in her mind to achieve greater things and thus create apparel and accessories that embody the represented motifs and beliefs of the print medium. That vision became reality and today the label offers a collection that goes with everything that concerns streetwear and fashion, while maintaining its simplicity and charm. Over time, Emily Obergs Sporty & Rich Label has intuitively and perhaps inevitably become a leading name in seductively understated women's fashion. As the name suggests, Sporty & Rich stands for a dynamic interpretation of wealth and sportiness.
